You can also tailor messages to the user’s location by referencing local customs like St. Nicholas Day or weather like a heavy snowfall. Working with them is as easy as ABC. She has helped various startups increase their search engine rankings through valuable content. Statistic lists – Are you hitting a content idea wall?

Think of quick games like trivia puzzles or a raffle draw and give away prizes like drawstring backpacks, mugs, keychains, or reusable bags. But with Penji’s app, you can download it whenever you are satisfied with the project. Awareness of Cadbury’s adverts also increased by 11% among over-65s, while nationally the brand’s attention scores rose by 3.7 points to 20.4 and word of mouth exposure was up two points to 17.8. The spirit of Thanksgiving only means one thing — being grateful. It was HSBC that kicked this all off with ‘Together We Thrive’, a bespoke musical piece composed of seven different edits created to be relevant in the 66 markets where it operates. Warner Brothers had lots of inactive YouTube and Twitter accounts and decided to test out a very low-risk marketing campaign. Here are some of the ways you can thank customers for doing business with you: If you can create a nice pun out of your brand name, that would be amazing! The people who really love a good deal tend to frequent deal sites and forums. At the same time, Carlsberg introduced new packs and glassware aimed at reinforcing the changes and the pilsner’s new, more premium, positioning. If no one retweeted this tweet, Wendy’s was out nothing but 10 characters – that’s what made it such a clever marketing campaign. They got clever. You have to be careful, and your plans need to be... Thousands of marketers and agencies rely on Penji. Brilliant marketing. Or simply alter a color scheme and add some festive design elements or microinteractions.

Send it back to your designer and they will make the revision. From women’s football sponsorship and meatless meat to brands taking a stand on plastic and the renewed focus on marketing effectiveness, 2019 has been a good year for shaking up the status quo. Push your handles – If you’re really looking to bump up those Twitter followers, you can’t be afraid to be a bit shameless.

2. Even great content needs promotion – Don’t just publish your content and expect it to promote itself; share it with a promotional email or through your social media channels. Here’s a look at a few of the gems users created with the meme generator. Here’s what you should take note of when creating your Thanksgiving advertising campaigns. Heineken set the employer branding bar high when it launched ‘Go Places’ in 2016. Go into your analytics account and take a peek at your most popular posts to see what subjects users get excited about, then write a variation or extension of one of your most popular posts. Native Americans and pilgrims celebrated their first harvests by preparing a bountiful feast. The brand revealed that much of the online criticism was a result of two alt-right groups in the US that used bots to post thousands of negative comments on the video in the first 24 hours after its release. If you’re aiming for more affordable yet... A company logo embodies the personality and identity of your brand.

I started Ever Clever Marketing to help businesses of all sizes thrive in the digital world. Create a holiday-specific app experience by making some updates to your UI to reflect the holiday season. Humor in marketing deserves mentioning all times of the year. Understandably, most, if not all businesses, will publish or start their own marketing campaign this Thanksgiving. Put your Twitter handle on the slideshow (heck, keep it in the corner the entire presentation). We’re dishin’ out 64 creative marketing and advertising ideas plus inspirational tips to help you bust through that brick wall, generate more leads and increase online sales. If you’re comparing your product with competitors, be objective and fair; maybe you’re a better fit for small businesses, while a competitor is better for larger corporations. Useful templates - Templates are another powerful form of visual assets that visitors find extremely helpful.


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